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Ciara and ex-Lululemon CEO launch new clothing brand with ‘more to it than fashion’ – CNBC

“We’re not only doing the fashion part. … There has to be more to it than fashion,” Ciara told CNBC.

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Grammy Award-winning artist Ciara has launched a new fashion company alongside her husband, NFL star Russell Wilson, and former Lululemon CEO Christine Day. But the brand, called the House of LR&C, has a mission beyond just the clothes it sells, Ciara and Day told CNBC on Wednesday.
“We’re not only doing the fashion part. We’re also combining the passion for fashion but also the passion for impact. That was really important to both Russell and I and also Christine in creating our company. There…

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